In esports, free-to-play games bring in the money


From selling software to peddling subscriptions to giving games away for free — like other industries, gaming and esports have struggled with the shift to digital over the years. Now the industry is drawing a bigger audience online in a world where traditional sports are on hold. CNNMoney’s Matthew Leighton finds out what the industry is doing to make sure the spike in viewers pays off and where are the opportunities for investment.